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Change Management Aspects in Digital Transformation

Rethink your business strategy, redesign your operating model and cultivate an internal digital culture in order to transform the company into a more digitalised, customer oriented organisation

19-20 November 2019
Novotel Madrid City Las Ventas, Madrid, Spain

Conference Workshop

Finding and Empowering Digital Change Leaders within Your Organisation

In this workshop participants will discuss the importance of change management for successful digital transformations. We will identify key stakeholders within the digital transformation journey, learn about the role of the change leader and provide useful insights how to best support digital transformation processes. We’ll explore the importance of identifying and introducing the right KPIs for success of your digital transformation project.

Workshop Moderator: Juliane Schulz, Independent Management Consultant

Company: Juliane Schulz Strategy & Management Consultancy

Why You Should Attend

Change Management Aspects in Digital Transformation

In our digital world, companies tend to be under a continuous unconditional pressure of digital transformation. Being agile and adapting well to changes has almost become a pre-requisite for success. However, the main roadblock organisations have to come through is not around implementing new technologies and investing in modern digital tools but how to change the overall business strategy, organisational model and do the necessary cultural change in order to integrate the technologies into existing processes.

This premier marcus evans conference will serve as a platform to discuss the most difficult area of digital transformation, which is change management. Do organisations have the right internal competencies to really leverage all these technologies? How can they close the gap? Do they need to rethink the existing business strategy to be able to anticipate the next biggest disruption?

We will explore how to take advantage of digital transformation opportunities in the context of legacy systems, legacy processes, and well-entrenched corporate cultures, and therefore reinvent the processes and enable the staff to work with these new technologies and processes. We will focus on the right match between technical and cultural aspects of Change Management in Digital Transformation and create the guidelines for implementing a digital transformation process. Join us for interactive discussions around the most provocative questions and practical case-studies from the high level professionals.

Key Topics

  • Airbus develop a digital discipline and an intrapreneurial mindset within your organisation
  • CEMEX from inward looking to digital service delivery model
  • ABB focus on organisational design: Change procedures, structures and systems
  • Vattenfall aim to empower and enable all employees to drive digital changes
  • Canon learn how to successfully hire entrepreneurial transformation leaders
  • Previous Attendees Include

    AGC Glass Europe
    AkzoNobel Industrial Chemicals B.V.
    Arizona Chemical a subsidiary of Kraton
    Bayer CropScience AG
    Lyondellbasell Industries
    Marcel te Lindert Redactie & Communicati
    Mars Inc
    NGK Spark Plugs Europe GmbH
    Red Bull GmbH
    RG Brands Kazakhstan
    Sandvik Mining and Construction Oy
    Saudi Telecom Company
    UCB Pharma S.A.
    W L Gore & Associates

    Why Choose marcus evans?

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.

    Practical Insights From

    Jacques Pellis
    Director Change Communication
    Vattenfall, Sweden

    Ilkka Lipasti
    Group Vice President – Global Business Transformation Leader
    ABB, Finland

    Rodica Pirău
    Strategic Change Lead
    Nordea, Denmark

    Ricardo Tejero
    Efficiency & Change Management Director
    Leroy Merlin, Spain

    Ekas Sabharwal
    Head of Transformation Office, Customer Solutions and Delivery House Segment
    Siemens, Germany

    Luis Miguel del Saz Rodríguez
    Head of DDMS Digital, Design, Manufacturing Services
    Airbus, Spain

    Alberto Salviejo
    Digital Business, Data, Digital Innovation and Service Director
    CEMEX, Spain

    David Gross
    Senior Director Digital Sales and Experience
    Canon EMEA

    Click Here For Full Agenda

    Voice of Our Customers
    • “Very well organised event and relevant topics. Interesting selection. Value adding!”- Oriflame
    • “Speakers from a large variety of industrial sectors, conference organised in a structured and logical manner to bring the attendees from surface into more specific subjects”- Danfoss
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    Event Contact

    For all enquiries regarding speaking, sponsoring and attending this conference contact:

    Constandinos Vinall

    marcus evans (Europe) Ltd
    PO Box 24797
    1304 Nicosia, Cyprus

    +357 22849 380
    Fax: +357 22849 394